I have chosen Lucy Bell as the role of my artist because she is very confident at performing in front of the camera. This will work in my advantage as i am trying to highlight that women are confident and dominate the pop culture. This presence will work well with the moral of the music video. I also choose Lucy because she lives and works in Hull which will mean she will be able to get to shooting locations when required. I personally know Lucy well as we are part of the same friends group and I know that she is reliable and wont let me down. Where both fans of Taylor Swift and we regularly keep up to date with her music and posts on Facebook/Twitter, as well as popular chart music. She is also a media student, making her aware of the work we have to do and the research and meaning behind music videos.
Female Lead - Erin Miller
I decided to choose Erin Miller to play the role of my female lead. I decided to choose Erin as she fitted the brief of the character I wanted to play. Erin is also part of the same friends group with Lucy, Me, Nick and ____. This means I know her personally very well and know I can trust her to do a good job at performing this role. She also lives close to the areas where we will be filming, with the exception of Bridlington and Scarborough. This will make it easier to reach the locations where we may need to take extra shots or to retake any shots in case I need to. She is also a fan of Taylor Swift, Erin, me and Lucy have attended one of Taylor's concerts and again follow her activity as well as other popular female artists.
I wanted to find a person who would best suit the character description I have in my head for a friendly supportive male to play the lead. Nick is from Hull also and attends the same college as the other cast members. Due to the locations of where I will be filming and where Nick lives, it will be easy to pick up cast members with them all living close together and make it easier to organise shooting arrangements. Nick also consumes pop artists like John Newman and niche bands like Royal Blood ect. His awareness of the media will benefit my music video as he will be aware of what is asked for when performing.
Antagonistic Character - Joseph Wilson
To play my antagonistic character I wanted someone who would look intimidating and would give a good performance. Therefore I chose Joseph Wilson because I am good friends with him and I knew that he would be able to attend filming days. He also has a licence so he would be accessible to take us the different locations to film. Another reason for me choosing Joe was because he also does media and therefore is aware of conventions of the products I will be producing. He mainly consumes power pop genre like the band Blink 182 and regularly streams music on YouTube and iTunes.
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